ezgif.com-gif-maker.gif

Otherside Objects

Casa Magda Branding & Identity

Casa Magda is a premier vacation rental listing on Airbnb that launched in June 2021.


Nestled into Windham Mountain—two hours from New York City—Casa Magda is a boutique style Airbnb and is ideal for those looking to unplug, get in touch with nature, or enjoy a romantic getaway. There are only four cozy bedrooms, designed with a mix of contemporary, post modern, and vintage that fits in seamlessly with its natural surroundings. There are loads of outdoorsy things to do—hiking, skiing, horseback riding—or you can just post up by the campfire and see the milky way on a clear night.

The house was purchased in 2019 and renovations finished in 2021. With the help of friends, every square foot of this home was designed and renovated meticulously to embrace the mountain lifestyle.

The identity embraces the Catskills Mountain life with illustrations, interior styling, photography, and a color palette that embodies the nature within the mountains.

 

Branding includes:

Brand Development & Strategy
Logo Identity
Illustration
Social Media
Web Design
Video
Creative Direction

CREDIT:

Photography: Charlotte Bae
Drone Footage: Pedro Motta
Writing: Philip De Guzman
Interior Styling & Design: Zoe Hsieh

VISIT:

casa-magda.com
@casa_magda
Book on Airbnb

See the before & after photos here.