Tiffany Jen – Designer
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Miranda July: It Chooses You

Concept Development, Event Design Collateral

Partners & Spade built a store filled with objects purchased through Craigslist based off Miranda July’s book: "A store based on the book". Ever object was sourced from Craigslist, and each seller was interviewed, putting their unique story on custom-made packaging. The items were then re-sold for her book release of “It Chooses You”, published by McSweeney’s.

I collected items off New York City's craigslist, interviewed each of the owners, and designed the invites along with the packaging labels with the interviews on each piece. I also set up the gallery space and created signage and other design collateral for the release of Miranda July’s book, “It Chooses You”.

Created under the direction of Anthony Sperduti of Partners & Spade.

Featured in:
Sight Unseen
Creativity Online

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All work © Tiffany Jen. Please do not reproduce without prior permission